Last Updated: August 19, 2026

This Privacy Policy explains how WORLD STORE LIMITED, a company registered in England and Wales under company number 13767315, with its registered office at 35 Firs Avenue, London, England, N11 3NE, trading as AtlasSIM ("AtlasSIM", "we", "our", "us"), collects, uses, protects, and handles your personal data when you access or use our website https://atlassim.org, mobile applications, and any related services (collectively, the "Platform") to purchase or manage electronic SIM cards ("eSIMs") and associated mobile connectivity services (collectively, the "Services").

By accessing the Platform, creating an account, or purchasing our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our policies and practices, you must refrain from using the Platform and Services.

1. Data We Collect

We collect several types of information from and about users of our Platform, which are categorized as follows:

• Personal Information: Information by which you may be personally identified, such as your full name, contact details (email address, telephone number), billing address, payment details (processed securely via our payment gateways), and account credentials.
• Technical Information: Information about your internet connection, the equipment you use to access our Platform, and usage details. This includes IP addresses, browser types and versions, device identifiers, operating systems, and data collected through cookies and similar tracking technologies.
• Third-Party Data: Information received from third-party partners, such as mobile network operators (concerning network connectivity and activation status) and payment processors (concerning transaction verification).

2. Use of Data

We use the information we collect about you or that you provide to us, including personal data, for the following purposes:

• To provide, maintain, and manage the Services, including processing your eSIM orders and generating activation profiles.
• To process payments securely, prevent fraudulent transactions, and ensure overall account and platform security.
• To improve our Platform, customer support infrastructure, and product offerings through analytical insights.
• To comply with applicable legal obligations, regulatory requirements, and lawful requests from authorities.
• To send administrative notifications, updates, technical notices, and—only where you have provided explicit consent—marketing communications and promotional offers.

3. Sharing of Data

We do not sell, rent, or trade your personal data to third parties. However, we may share your personal information with:

• Service Providers: Trusted third-party vendors who perform services on our behalf, including mobile network operators (to provision connectivity) and payment processors (to handle financial transactions).
• Legal and Regulatory Authorities: Law enforcement agencies, regulators, or courts where required by applicable law, or to protect the rights, property, or safety of AtlasSIM, our customers, or others.
• Corporate Transfers: Potential buyers, successors, or partners in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of AtlasSIM's assets.

4. Payment Security and Cardholder Data

AtlasSIM does not store raw cardholder data (such as full credit card numbers or security CVV codes). All online financial transactions are processed securely through certified, PCI DSS-compliant third-party payment gateways.

5. Authentication Security (3DS)

To protect against unauthorized transactions and financial fraud, our checkout mechanism utilizes 3DS (Three-Domain Secure) technology, including Visa Secure and Mastercard Identity Check, which may require you to complete additional bank verification steps during your purchase.

6. Security and Retention

• Security Measures: We implement robust administrative, technical, and physical security measures—including data encryption, strict access controls, and periodic security audits—to safeguard your personal data from unauthorized access, loss, misuse, or alteration.
• Data Retention: Transaction data and billing records are generally retained for up to 7 years to comply with financial, tax, and legal obligations. Anonymized analytics and technical logs may be stored for longer periods for system performance optimization. Marketing data is retained only until you withdraw your consent.

7. User Rights

Depending on your jurisdiction (including under UK GDPR and data protection frameworks), you possess specific rights regarding your personal data. These include:

• The right to request access to and rectification or erasure of your personal data.
• The right to restrict or object to the processing of your data.
• The right to data portability.
• The right to withdraw consent at any time where processing is based on consent.

To exercise any of these rights, please contact our support team at support@atlassim.org. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the UK if you believe your data has been handled unlawfully.

8. International Data Transfers

Where your personal data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards are implemented—such as the use of Standard Contractual Clauses (SCCs)—to guarantee that your data receives an adequate level of protection.

9. Children's Privacy

Our Platform and Services are not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If we discover that we have inadvertently collected data from a minor, we will take steps to delete such information promptly.

10. Governing Law and Jurisdiction

This Privacy Policy and any disputes or claims arising out of or in connection with it shall be governed by, and construed in accordance with, the laws of England and Wales. You agree that the courts of England and Wales shall have exclusive jurisdiction to settle any such disputes.

11. Amendments to This Privacy Policy

We may update or revise this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any modifications will be posted directly on this page with a revised "Last Updated" date. We encourage you to review this policy periodically.

12. Contact Information

For any questions, concerns, or inquiries regarding this Privacy Policy or our data practices, please contact us at support@atlassim.org.