Privacy Policy
WORLD STORE LIMITED
Company Registration Number: 13767315
Registered Office: 35 Firs Avenue, London, N11 3NE, England
Trade Name: AtlasSIM
Last Updated: September 16, 2025
At WORLD STORE LIMITED, operating as AtlasSIM (“AtlasSIM,” “we,” “us,” or “our”), we value your privacy and are dedicated to safeguarding your personal information. This Privacy Policy outlines how we collect, use, share, and protect your personal data when you access or use our website at https://atlassim.org, mobile applications, or other services (collectively, the “Platform”) to purchase or manage electronic SIM cards (“eSIMs”) and related services (collectively, the “Services”). By engaging with our Platform or Services, you agree to the practices described in this Privacy Policy. If you do not agree, please refrain from using our Platform or Services.
1. Scope of This Privacy Policy
This Privacy Policy governs all personal data collected via our Platform, whether you are browsing our website, purchasing an eSIM, or interacting with our customer support. It applies to both online and, where relevant, offline interactions related to our Services. This policy complies with applicable data protection regulations, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Information We Collect
We gather various types of information to deliver and enhance our Services, including:
2.1 Personal Information
This includes data that can identify you, such as:
Contact Details: Your name, email address, phone number, and billing address provided during account creation or purchase.
Payment Details: Credit/debit card information or other financial details processed securely via third-party payment providers.
Account Details: Username, password, and other credentials used to access your account on our Platform.
Communication Details: Information you share when contacting us, including inquiries, feedback, or support requests via email, phone, or other channels.
2.2 Non-Personal Information
We may collect non-identifying data, such as:
Device Information: Details about your device, including model, operating system, browser type, IP address, and eSIM compatibility.
Usage Data: Information about your interactions with our Platform, such as pages visited, time spent, and eSIM activation records.
Cookies and Tracking Technologies: Data collected via cookies, web beacons, or similar tools to improve user experience and analyze Platform performance.
2.3 Third-Party Information
We may obtain data from third-party mobile network operators or service providers to support eSIM activation and connectivity, such as usage statistics or network performance metrics.
3. How We Collect Information
We collect your information through:
Direct Input: When you sign up for an account, purchase an eSIM, or contact our support team.
Automated Tools: Via cookies, server logs, and analytics tools that monitor your Platform interactions.
Third Parties: From partners like payment processors or mobile network operators integral to our Services.
You may opt not to provide certain information, but this could limit access to some features of our Services.
4. How We Use Your Information
We use your personal data to:
Deliver Services: Process eSIM purchases, activate eSIMs, and provide connectivity via third-party mobile network operators.
Manage Accounts: Create, maintain, and secure your account on our Platform.
Provide Support: Address your inquiries, resolve issues, and offer technical assistance.
Process Payments: Handle transactions securely through third-party payment providers.
Improve the Platform: Analyze usage trends to enhance functionality and user experience.
Communicate with You: Send updates, promotions, or newsletters about our Services, with your consent. You can opt out at any time.
Ensure Compliance: Meet legal obligations, such as tax reporting or fraud prevention.
5. Legal Basis for Processing
We process your personal data under the following legal grounds, as per the UK GDPR:
Contractual Necessity: To fulfill our obligations for providing eSIMs and Services (e.g., processing payments and activating eSIMs).
Consent: For optional activities like marketing communications or non-essential cookies, where you have given explicit consent.
Legitimate Interests: For activities like improving our Platform, analyzing usage, or preventing fraud, provided your rights are not overridden.
Legal Obligation: To comply with applicable laws, such as tax or data protection regulations.
6. Sharing Your Information
We may share your personal data with:
Third-Party Service Providers: Payment processors, mobile network operators, or IT providers who assist in delivering our Services, bound by contracts to protect your data.
Business Partners: Mobile network operators providing eSIM connectivity, requiring limited data for service activation and usage tracking.
Legal Authorities: When required by law, such as in response to a court order or regulatory request.
Business Transfers: In cases of mergers, acquisitions, or asset sales, your data may be transferred to the acquiring entity with equivalent privacy protections.
We do not sell your personal data to third parties for marketing or other purposes.
7. Cookies and Tracking Technologies
Our Platform uses cookies and similar technologies to improve functionality and user experience, including:
Essential Cookies: Required for core Platform functions, such as maintaining your session during purchases.
Analytics Cookies: To monitor usage patterns and enhance our Services.
Marketing Cookies: To provide personalized ads, with your consent.
You can manage cookie preferences via your browser or our Platform’s cookie consent tool. Disabling cookies may impact certain features.
8. Data Security
We employ robust technical and organizational measures to protect your data, including:
Encryption of sensitive information, such as payment details, during transmission and storage.
Access controls to restrict data access to authorized personnel only.
Regular security reviews to identify and mitigate vulnerabilities.
While we strive to protect your data, no system is entirely secure, and we cannot guarantee absolute protection against breaches.
9. Data Retention
We retain your personal data only as long as necessary for the purposes outlined in this policy or as required by law. For example:
Account and transaction data are kept for the duration of your account and up to seven (7) years thereafter for tax and legal compliance.
Usage data may be anonymized and retained indefinitely for analytics.
Marketing data is retained until you unsubscribe or withdraw consent.
10. Your Data Protection Rights
Under the UK GDPR, you have the following rights:
Access: Request a copy of your personal data.
Rectification: Correct inaccurate or incomplete data.
Erasure: Request deletion of your data, subject to legal or contractual restrictions.
Restriction: Request limited processing of your data in certain cases.
Portability: Obtain your data in a structured, machine-readable format or have it transferred to another controller.
Objection: Object to processing based on legitimate interests, including marketing.
Withdraw Consent: Revoke consent for non-essential processing, such as marketing, at any time.
To exercise these rights, contact us at support@atlassim.org. We will respond within one month, with possible extensions for complex requests.
11. International Data Transfers
As our Services involve global mobile network operators, your data may be transferred or stored outside the UK or EEA. We ensure compliance with data protection laws using safeguards like Standard Contractual Clauses or adequacy decisions.
12. Third-Party Links
Our Platform may include links to third-party websites or services, such as payment processors or mobile network operators. We are not responsible for their privacy practices and recommend reviewing their policies before sharing personal data.
13. Children’s Privacy
Our Services are not designed for individuals under 18. We do not knowingly collect data from children and will delete such data promptly if identified.
14. Updates to This Privacy Policy
We may revise this Privacy Policy to reflect changes in our Services, legal requirements, or business practices. Updates will be posted on our Platform with the revised “Last Updated” date. Continued use of our Services after changes indicates your acceptance. We encourage periodic review of this policy.
15. Contact Us
If you have questions, concerns, or complaints about this Privacy Policy or our data practices, contact us at:
WORLD STORE LIMITED
35 Firs Avenue, London, N11 3NE, England
Email: support@atlassim.org
Phone: Available on our website https://atlassim.org for support inquiries.
We aim to respond within 48 hours. If unsatisfied, you may contact the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.
16. Governing Law
This Privacy Policy is governed by the laws of England and Wales. Any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales. By using our Platform or Services, you confirm that you have read, understood, and agree to this Privacy Policy.
